How to you connect a streetwear brand to music & art?

Hyper Island produced a digital window installation where people passing by would control a virtual model in the window with a series of motion tracking sensors that stop, play and rewind a hi-res super slow motion video in real time.

The interactivity allows potential customers to experience the product in a new and innovative way from the street.

Awesome!

<p>Interactive Display Window Concept from Gustaf Engström on Vimeo.</p>